Chances are that you are indeed a Slacker, and that is just what the folks at Slacker want. Don’t take offense. Being a Slacker is a good thing. It means that you are an active and busy person. It means that you want to spend your time and effort doing things that matter to you, and you don’t want to be burdened with music discovery, downloads, and creating playlists. You simply want great musical content at your fingertips. You would rather build a playlist in a passive sense rather than committing hours to the task. Are you a Slacker? I am.
What Slacker has found is that 70% of us want great music, but are not willing to commit the time and energy into building it. Slacker makes having great music simple and nearly effortless. Slacker plays the music, and you rate it by “loving it” or “banning it”. Over time, you build your perfect radio station that plays the music you love, and still allows for discovery of new music to add. You can even create several radio stations that fit any mood you may be in.
Slacker offers personalized music everywhere, and effortlessly. Isn’t that something we all want? To top it all off, you can even upgrade your service to premium and do away with commercials.
Slacker is already available on your computer, and their portable player is getting ready for full launch with the first devices slated to ship at the end of the month. With the portable player, you can take your radio stations with you, and better yet, you will soon be able to update the playlists and discover new music while in your car via satellite.
Being a Slacker is good. Being SlackerActive is awesome!